Whatsapp is having a dream run in the mobile sector. It has been a dominating force in the mobile messaging space for some time now. And now it has numbers to back it up. Today, Whatsapp announced its record for total messages in a day. The new record stands at a staggering 10 billion+ sent messages and 17 billion+ received messages amounting to a total of 27 billion messages in just a day.The discrepancy in the sent and received messages arises due to the group chat feature on Whatsapp. A message sent by one person can be received by multiple people belonging to a group.
Whatsapp has shown tremendous growth since its launch and there is no indication that it will lose any momentum in the foreseeable future. Whatsapp currently has more than 200 million active monthly users.
The messaging app allows users to send free text and multimedia messages over their data connection do an individual or a group. It is available for download on iOS, Android, Symbian, Windows Phone, Blackberry and Asha.
Whatsapp CEO Jan Koum said at a conference recently that the messaging app has now become larger than Twitter. He didn’t divulge the exact number of registered users but hinted that the number is above the 200 million mark.
Blackberry, once the dominant force in the messaging space with its Blackberry messenger is averaging around 10 billion messages each day.
Whatsapp is working hard to capturing market share, partnering with operators and handset manufacturers across the globe. The Nokia Asha 210 even has a physical Whatsapp button for dedicated messaging through the app.
But it is facing competition from some of the newer players in the field. WeChat and Line are two major threats to Whatsapp. Both of them are pushing their own service with aggressive marketing. Whatsapp might also face a ban in Saudi Arabia as their Communications and Information Technology Commission claim that it does not comply with local rules and regulations. But these seem to be minor obstacles in the amazing growth Whatsapp has witnessed since its inception.
